Why Reykholt Data Insights?

Reykholt Data Insights was founded to help small business owners move past messy spreadsheets and manual reporting. I turn your raw data into live, visual dashboards that show you exactly how your business is performing - in real-time.

The problem: Many small businesses only assess their true financial infrequently - perhaps when the bookkeeper updates the accounts each month, or when they remember to check the bank balance or even waiting until the end-of-year account filing. Perhaps they run some Excel spreadsheets graphs that take up valuable time as well as adding human error which can confuse the picture. The greater the separation between the business owner and the true financial picture, the harder it is to understand the business and make important decisions.

The solution: I bridge that gap. As a Business Intelligence Analyst, I use dashboards to unlock the data hidden in your rows and columns. Instead of staring at a table of numbers, you get visuals that make patterns and trends jump off the screen. I provide you with a dashboard that you can view in your browser whenever you need to and wherever you are.

The result: Whether you employ twenty people or fifty, I give you the "heartbeat" of your business in high definition. You stop guessing which expenses eat your margins and start making bold, data-backed decisions today. Scroll down to read more about my approach and the technology I use to help you.

What is a dashboard?

Card 1

A data dashboard is an online tool that collects and displays important information in a visual, easy-to-understand format. Instead of looking through raw data in spreadsheets or databases, a dashboard presents key metrics using charts, graphs, and summary figures so users can quickly see what is happening at a glance. Because it is hosted online, it can be accessed through a web browser from anywhere and updates automatically as new data becomes available.

The tools I use are primarily Metabase and Power BI. There are differences between the two that mainly come down to costings.

Metabase: If you choose Metabase for your dashboard, then access is included in your Reykholt Data Insights monthly suscription. I host it on my VPS and provide you with either access via my website, or you can embed your dashboard into your own website and control access your end. Because Metabase is open-source, I can host it for you without the per-head license fees. You can share your data with your whole team without your bill skyrocketing. Overall, this provides the cheapest and easiest option for smaller budgets.

Power BI: Power BI is a Microsoft tool and dashboards are publised on their online service. However, there is an extra cost involved as each user is required to have a Power BI Pro licence, so on top of your Reykholt Data Insights monthly subscription you would need to factor in the Power BI Pro licence cost for each user.

Dashboards provide the following features:

  • See the big picture - Get a single screen that tracks your most important metrics as as soon as data is available. You no longer have to guess how this month's sales are performing compared to last month.
  • Spot trends before they happen - Easily look back in time to identify patterns. Which products are peaking? What time of day is your most profitable? Dashboards makes these answers obvious.
  • Identify growth opportunities - Quickly see which areas of your business are thriving and which need attention. Whether it's a sudden drop in a specific product line or a surge in a new area, you'll have the data to act immediately.
  • Data for everyone - You don't need to be a data person to get answers. Dashboards are designed so you can ask questions and get visual answers in seconds, empowering your entire team to make smarter, faster decisions.

Why these dashboards are your new superpower

Card 2

Data dashboards are important for businesses - they are your insight into the heart of it allowing you to:

  • Spot trends instantly - See which products are flying off the shelves and which are costing you money.
  • Save hours of admin - Stop manually copying and pasting numbers. Your dashboard updates automatically.
  • Make decisions with confidence - No more gut feelings. Use actual sales figures and expense tracking to plan your growth.
  • Accessible anywhere - Check your business vitals on your phone, tablet, or laptop while you're on the go.

Zero technical knowledge required

Card 3

You are an expert in your business; you shouldn't have to be an expert in data engineering. That's where I come in.

My simple approach:

  • The connection - If you have documents like CSV or Excel, you simply upload your data (it could be till data, software logins, bookkeeping data and so on) to my secure platform whenever you want, or if you have an API then I can connect to that.
  • The build - I handle the pipes and wires - the automated data cleaning, engineering and visual design.
  • The reveal - I deliver a finished, polished dashboard tailored specifically to your goals.
  • The result - You go to a url in your browser, anytime, anywhere and view your business data.

You focus on the what and the why - I'll handle the how

Simple, transparent pricing

Card 3

Professional-grade data shouldn't be reserved for big corporations with massive budgets. I know that small business cannot justify thousands of pounds in fees for enterprise data licences for each user and on top of that employ dedicated data analysts and engineers. With that in mind, I have developed:

An initial build fee: A one-off cost to design your custom data architecture and build your bespoke dashboards.

A monthly insight subscription: A flat monthly fee that covers:

  • Data integrity check - I perform a high-level review of your data as soon as it's received and recommend any necessary adjustments. This ensures your records remain clean and consistent, preventing bad data from leading to bad business decisions.
  • Automated data refreshes - Your numbers stay current without you lifting a finger.
  • Ongoing dashboard support - Need a small tweak or a new chart? I'm just an email away.
  • Ongoing admin support (Metabase) - I fully maintain your user access on my dedicated Metabase platform - forget paying for extra user licences, I can just add users in seconds. For Power BI, each user requires their own licence.
  • Secure hosting (Metabase) - Your data is kept safe and private within the Google Cloud ecosystem and dedicated VPS server. With Power BI, your data is securely held on their online service.

Further project add-ons - Need a brand new dashboard or a major feature? Additional development is always available!